Taking Aim at Reverse Churning
June 1, 2006 - Reverse churning--the practice of putting clients who trade infrequently into a fee-based brokerage account--grabbed headlines two years ago when regulators went after brokerage firms for promoting the accounts with what they saw as too-little regard for the customers' interests. Regulators were concerned that clients would end up paying more in fee-based accounts than in traditional commission-based accounts, with little extra advice or service to show for the higher price tag.
Only two firms have been fined so far, but regulators and industry observers say that reverse churning is a key item on regulators' watch-list in audits. "It's here, and you have to deal with it," says Pete Michaels, a Boston-based securities attorney
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